articles tagged with: horology
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Case study: Influencer campaign for Marvin Watch C°1850′s special edition Sebastien Loeb reveal
Marvin Watch C°1850 is a client we take a lot of pleasure collaborating with and for which we have done a lot of work in 2010: new corporate website, newsletter strategy, and an exclusive e-shop which is in the final stages of validation. Of course we also implemented their global conversational strategy through a blog we designed, a Facebook fanpage, a Twitter profile, a YouTube channel, a Flickr page and a top-notch community management team to engage the fans of this fine ...
Tags: blog, blogger, Case study, horology, Marvin watches, motorsports, netinfluence, watchPosted in news
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Heads up: Marvin Watch Co. Meets Web 2.0
It’s a story that starts with a chance meeting between two women. Cecile and I met two years ago after she read an article I had published. Cecile was the new owner of the Marvin brand. She knew the internet would be key to reviving and growing her brand but had no idea where to begin. So we spend countless hours together working on strategy and figuring out how we could use the internet to propel Marvin to success. At the end, we came up with a vision and a plan ...
Tags: horology, luxury, Marvin watches, Online PR & communication, online strategy, typo3, usability, web, webdesignPosted in think
